Moschino Couture was founded in 1983 by Franco Moschino the second line Moschino Cheap and Chic was founded in 1988 and was taken under the wing of Rosella Jardini in 1994 when Franco sadly died.
Rosella continued with the fun quirky tongue in cheek designs for which the Moschino brand is most renowned.
Since then in 2014 Jeremy Scott was appointed creative director and has already made a huge impact..keeping the brands whimsical edge but now in 2015 moving into new realms and launching the Boutique Moschino collection (which has replaced the Cheap and Chic line)... lets see where the next chapter takes us…available to buy here at whitesboutique.com..
